Judith Hornok


The Relentless Judgement

Case Study on the Relentless Judgement: New Business

Maria is a successful businesswoman. Negotiating with diverse nationalities is routine for her, nothing can put her off or confuse her. In a conversation about doing business with China, I experienced a completely new Maria …

The Situation

“Your products would also be interesting for the Chinese market,” I say. Suddenly Maria changes her otherwise balanced manner. “No thanks!” Her tone takes on an aggressive edge, and she says, “Never! The Chinese steal everything! I don’t care at all… All thieves!”

Identify the Emotional Hinderer

© “The Relentless Judgement”
Judith Hornok

Attention: When an almost fanatical, one-sided way of thinking can be heard: “I know you all! All the same! Simply everyone! …” When generalizations and judgement are established without any evidence at all, and if different perspectives and ways of thinking are not allowed in any way, then one thing is certain: The Relentless Judgement character (picture) has already arrived and is beginning to manipulate.

Sharpen your awareness – apply a technique

Before you miss opportunities – chances that will enhance your life – whether in business or in your private life, listen to an expert tip that gives you the opportunity to take a neutral starting point, to question opinions and to check whether they are correct. This will help you to be successful in the long term.

Toni Stocker, an experienced mountain guide in South Tyrol, counts blind tour-goers as his clientele, as well as Joey Kelly, a member of the famous musical group The Kelly Family.

With extreme hikes, such as the highest point on the African continent, Kilimanjaro in Kenya, Toni knows the challenges in ice and snowy conditions well – his toes were frozen off on a Mount Everest tour.

Toni believes the codes of The Relentless Judgement, like: ´I know everything! I’ve seen everything! I KNOW THIS PERSON EXACTLY!´ can be life-threatening on the mountain. “Because,” says Toni, “even if you did the same tour with the same guest the next day, the same person can have a completely different mental attitude and might no longer be so sure-footed and therefore he puts himself and others at risk.”

That’s why Toni has to anticipate the situation every day. Has to search for the “NOW-IS-STATE” and use all of his senses every single moment – to listen every second to his guest, whom he leads up the mountain. Does he / she put the shoe on the rock? Toni hears that. He doesn’t even have to turn around. Only in this way can he avoid misjudgment everyday, at this moment, and correctly forecast risks and guide his guests and himself safely up and down the mountain.

Toni has an easy technique for creating the perception of the “RIGHT-NOW- STATE.” He explains it the following way:


1 Comment

  1. Hans Hekker

    Dear Judith, I fully agree. Great text. The human mind judges instantly.
    A nice example is the story of this guy who crashes his car at high speed against another car, driven by elderly people. In the first occasion, you explain that drugs are found in the speeding car and ask who’s fault the accident is.
    Then, new scenario, same car same accident, but than there are medicins in the car that are urgently needed by the driver’s father. Who is guilty now?
    The human mind switches instantaneously. Brilliant!
    Hope to talk to you again.
    Kind regards,
    Hans Hekker

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